Development History of the BIG STIK™

By Steve Divnick

The development of the BIG STIK™ drivers has been a 10-year process.

I began playing golf in 1988. The first time I tee'd off and lugged my bag off the tee box, it struck me that it was silly dragging all those clubs while trying to have fun playing a game. When I got back to the shop, I immediately began designing an adjustable club. Two years later, I received a patent for the "Whole-In-One Golf Club".

The Whole-In-One lets you play the entire game with just one club. It includes a telescopic shaft so it makes a great travel golf club. It has a transmission inside the head that can be adjusted to replicate the loft of a full set of clubs, including driver and putter lofts. It can also be set to half lofts, so it has twice as many options as a full bag.

It quickly became a favorite of traveling golfers, airline pilots, cyclists and others who want to walk but not carry a heavy bag. Some of our largest sales volume is to corporations who put their logo in the rear cavity of the head.

During the first year of marketing in 1992, I hired Golf Laboratories, Inc. (the same robot laboratory that conducted the tests for the Golf Digest report which concluded that we all need more loft) to compare it with the Callaway S2H2 irons, the leading blades on the market at that time. The comparison was with the 3, 4, 5, 7, and 9 irons.

The results caught the golf industry by surprise. The average distance for the Adjustable was 2 yards farther, and it had an amazing 21% tighter shot pattern. The better distance is easily explained because the overall shaft length is longer, but the increased accuracy has mystified the experts. Our telescopic shafts are the secret. We reduce torque (twisting) so the club head is squarely delivered to the ball more consistently.

This unique club has won design awards and garnered the respect of engineers and golfers around the world.

But it has disadvantages, which spurred the journey that has culminated with the BIG STIK™.

The adjustable club is a 4-iron length, which is about 6 inches shorter than a typical driver. So it does not develop as much club-head speed as a driver and therefore does not hit the ball as far.

Since I already had the telescopic shaft technology in production, I began making telescopic drivers for customers who want the flexibility of the adjustable club, but also want the distance of a driver.

This led to the development of DivnickGolf's TF-Driver. The TF stands for "Tee and Fairway". It is a light-alloy stainless head mounted to a full driver-length shaft that produces long drives AND great fairway shots.

The results have been surprising customers for years with distance that is greater than their $400 titanium drivers.

How is this possible?

Because it produces higher trajectory. We've been advocating higher loft for many years prior to the Golf Digest report.

It became a logical "next step" to design a club dedicated to driving that has high-loft, but includes design-components that actually reduce the back-spin.

The golf industry has tried to create this combination for many years. But their problem is that increasing loft also increases back-spin which makes the ball spin too high and drop with little roll.

But our design and weight distribution has rewritten the logic. Our research and development team has a significant head start on the rest of the industry because of our experience with the high-loft telescopic drivers.

Read about how we overcame the loft/spin challenge in, "Why Hasn't A Club Like This Been Manufactured Before?"

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